14.07.2009
Interview Fridays
I think I just committed one of the mortal sins in blogging – being on a “dry spell” for quite a long time. Apologies folks! Client projects have been crazy lately and getting a single post up was just impossible. But don’t worry, I’ve come up with a couple of interesting ideas to keep you updated of the search marketing industry.

Yup you read it right, I’ll be starting on Interview Fridays. I’ve started inviting SEO/SEM professionals, online marketing gurus, branding experts, and top CEO’s of search marketing companies to give us a piece of their thoughts, experiences, and most importantly success stories.
Although I have asked a couple of people already for the upcoming Interview Fridays, I will be needing more to keep program alive in the next couple of months. So if you would like to recommend someone or would like yourself to be featured, please don’t hesitate to drop me a message on the contact page or send me an email at dave [at] saktoseo [dot] com.
What sort of professionals are we looking for? Well here’s a list of industries that would be relevant to the program: read more
12.04.2009
Online Marketing
Before I came into this metropolitan bedazzling city of Dubai, I wanted to have an outlook of the online media in the Middle East particularly of search industry. Yes, there were notable companies and individuals who have demonstrated great skills & knowledge in SEO and SEM. I knew for a fact that the Middle East had a talent pool of experts, the technology with all its resources, and a growing market.
But I somehow felt there was not much awareness of SEO, SEM, or even Social Media in the region, or was I expecting too much? But Husam Jandal seems to have sustained my observation. Husam is an internet business consultant with WSI Internet Consulting.
In an article in TheNational.Ae – Searching for an online solution, Husam Jandal said:
“In general they [Middle East] are very ignorant about the fact that their potential clients and existing clients are using the internet, while they are not [doing so themselves].
I think we’re still behind when it comes to the business community recognising the importance of being in front of their potential clients.
With more than 90 per cent of all traffic generated on the internet coming from search engines, it is important for the local business community to identify various ways of utilising these internet tools to achieve the desired visibility for their businesses”
I couldn’t agree with him more. Well there are a lot of reasons to consider though in the Middle East market. I won’t dwell on them for now. But let me help in pointing you to the right direction as to why online media, particularly SEO, SEM and even Social Media will be a vital tool for Middle East businesses:
read more